Maskulo founder: Join Maskulo’s Comeback
Dear friends,
I’m reaching out to you not just to customers, but to someone who’s been an essential part of Maskulo’s story over the last 10 years. I’ve selected our top 0.8% of 50,000 loyal customers — people like you who’ve helped shape Maskulo from the beginning. Thanks to you, we’ve sold over 100,000 products to 100+ countries, including US military bases, making our brand truly international. But we need you...
Let’s be open here—the past couple of years have been a wild ride. Putin’s war in Ukraine hit us in ways we couldn’t have foreseen, from disrupted payments and logistics to the tough decision to close our factory and office in Russia.
In 2023, I was added to Russia’s “terrorists and extremists” list for my 14 years of civil activism and funding the Alexei Navalny’s Anti-Corruption Foundation. The consequences were swift —frozen accounts, frozen assets.
Despite all this, Maskulo stands strong thanks to resilience, a bit of grit, and, honestly, the support of people like you.
Right now, we’re rebuilding Maskulo with new energy. I am handling product development directly, supported by new partnerships in Asia.
This past summer, we launched a special product — Maskulo cock rings crafted from aerospace-grade aluminum with our unique laser engraving.
Next up: the return of the legendary “Armored” line, modernized with new designs and technologies.
We’re even planning to bring the Maskulo look into athletic wear so you can enjoy Maskulo style every day.
Thinking about the future? A good friend from AD**AS Sportswear marketing recently asked me about buying shares in Maskulo after getting to know our business and marketing strategy. The vision? A brand where fetish inspiration meets everyday sports style — bold, resilient, and ultimately, everywhere. A brand that supports you.
Twice-a-year collections, athletic apparel, and eventually, brand stores in major cities.
To make this vision real, we need your support now. I’ve included some concepts for our upcoming line — your contribution could help bring these ideas to life. And you can count on me personally to ensure the designs are top-notch.
Become a “Maskulo Supporter” this season with a special gift card you can use at our stores: maskulo.us (free US shipping from NYC), maskulo.shop (worldwide shipping from the EU), or maskulo.berlin. Here’s what we’re offering:
- for 99 € — get a 110 € gift card (+10% value)
- for 199 € — get a 230 € gift card (+15% value)
- for 499 € — get a 600 € gift card (+20% value)
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Use these cards for multiple purchases, with your balance always available in your Maskulo account. We recommend saving these amounts for the new collection we aim to launch early in 2025.
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This funding goes directly into production, ensuring Maskulo’s future. And as a “Maskulo Supporter,” you’ll also get exclusive perks:
(1) Early access to the new collection, 1–3 days before anyone else worldwide;
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(2) Our gratitude certificate to honor your role in our comeback.
(3) And if you have style or design ideas, we’d love to be inspired by your vision!
I want you to know I’m all in for Maskulo’s future. With your help, I’m confident we can bring Maskulo back stronger than ever. This isn’t just about keeping the business afloat; it’s about building something extraordinary, together.
Thank you for standing by Maskulo. Your support means everything to us. To join us, simply follow the link to purchase your gift card.
Together, let’s shape the future of Maskulo.
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With deepest gratitude and hope,
Bulat Barantaev
Founder of Maskulo,
Berlin, Germany.